In 1988, Bruce Proctor took the reins of the business that his father founded 17 years earlier. He has served as President and CEO of Proctor Companies since, calling on his decades of experience to successfully complete more than 3,500 concession stand projects in the U.S. and across the globe.

Bruce has consistently introduced new products, processes, and systems to the industry. Breakthroughs like the Station Concept, Pass-Thru Design, Self-Serve, Cafeteria Model Design, and In-theatre Dining can all be traced to Bruce’s innovative vision for the future of concessions.

Bruce is certified as an Executive Concession Manager. In 1997, he was awarded the prestigious Bert Nathan award for outstanding achievement in the concession industry by NAC, the National Association of Concessionaires, and in 2016 was inducted into the Box Office Magazine Hall of Fame.

In his off time, Bruce spends his time skiing, fly fishing, hiking, and spending time with his wife and young son.